Candidate Profile: Joe was a downsized executive from a global financial institution and was a CPA that worked in international banking. He was a high net-worth individual who was ready to get out of the corporate rat race! His wife is an RN and also understood the potential in this segment of the home health care industry. Their blend of skills were a perfect fit for BrightStar and we are excited to have them as franchisees.
Summary: A talented MatchPoint consultant has done it again! Joe’s consultant referred him to BrightStar and from start to finish the deal closed in 70 days! Joe was immediately attracted to the characteristics of the health care industry and the growth of the segment. He also liked the fact that BrightStar is not just “another companion care business” and loved the robust nature of our business model, and their lines of business. Joe did an excellent job following BrightStar’s new franchisee candidate process and was impressed with the level of detail of BrightStar’s Virtual Brochure and the positive validation he received from franchisees.
How MatchPoint did it: MatchPoint’s consultant worked closely with BrightStar and BrandONE to get Joe to the finish line. According to our consultant “there are not a lot of concepts that have such a structured process that you can switch sales people mid stream and still get the deal done!” Needless to say, everyone was extremely impressed with the structured sales process at BrightStar and it paid dividends with this candidate. Congratulations to Joe on his new franchise business!
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